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Blog & Updates

Terrorists are NOT fashionABLE.

First, sales went great this morning, so thank you to everybody who is purchasing fashionABLE scarves! We’re grateful to have done this promotion with our Mocha Club members & fashionABLE early adopters, and have definitely learned some things today. It allowed us to learn a lot with our store and functionality.  Thank you for your suggestions of things that could add clarity to our store processes. Our favorite was discovering the “purchase” button is invisible on some PCs – we were getting a kick out of telling some of you how to find the “invisible button”!!  What fun! As we stated in...

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Style Your Scarf Episode 3: "Scarf Ambush" - part one.

style your scarf

Stylist Amber Lehman ambushes the Mocha Club office to show us how there's a fashionABLE scarf to go with every outfit!  Here is part one of the two-part series...

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Making the scarves: the tag.

behind-the-scenes

Step 3: The women carefully sew a care tag on each scarf.

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Making the scarves: the loom.

behind-the-scenes

Step 2: Each scarf is handwoven on a traditional Ethiopian loom.

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Making the scarves: the dye.

behind-the-scenes

Step 1: Dye Ethiopian cotton the desired colors.

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